Al Cini is Founding Partner of Al Cini and Partners and the innovator behind the Brand and Culture Alignment Toolkit. In 1980, Al founded and served as CEO for Computer Methods Corporation, an IT- focused systems staffing, recruiting, and project management company that continues in operation today. He's developed and delivered several product engineering, marketing, and field training programs for industry-leading clients like Apple Computer, Inc. and HP. He's also managed numerous large-scale projects for clients like Deutsche Bank, DuPont, HBO, MSG Networks and NBC Universal.

Al studied general and social psychology at LaSalle (B. A. Psychology) and Vanderbilt Universities, and has taught systems design, project management, and software development as an adjunct faculty member at LaSalle and Carnegie Mellon Universities. He is certified in the administration and interpretation of several psychological instruments (e.g., the Myers-Briggs Type Indicator, Extended DiSC, and the Thomas-Kilmann Conflict Mode Instrument).